What is colour forecasting? Why it is so important and how it can work for you.
Who decides what colours we should buy? And have you ever wondered what colour forecasting is? Who comes up with the colours we see in...
Colour palette inspiration- lilac and herb
Nature is an abundant source of inspiration, I am lucky to be surrounded by it. Freshly picked from my garden I felt drawn to...
Alice & Astrid's Spring Edit
Introducing the spring edit - a pick of fashion, accessories and scents for the new season and to treasure for years to come with...
Colour palette inspiration- from the heart
How do you chose colour? We all have favourites, or ones that catch our eye in a shop, magazine, online, in nature or a new boutique...
Alice & Astrid photo shot
When I started the brand Alice & Astrid my aim was to create beautiful textiles and garments that make the wearer feel special and in...
Style inspiration- Autumn 2018
From the catwalks and designer collections this season one of the strong messages brings a sense of calm, confidence and grounded...
Norway colour story - Sea line
Norway's coastline is famous for it's fjords, the water is deep and if you fancy a dip it is often a leap of faith into the fresh sea...
Norway colour story- Sun baked
This summer an unexpected colour palette emerged from my visit to our summer cabin in Sørlandet (south coast of Norway). The sun broke...